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Florida Conference Branding Guide

Usage

The Florida Annual Conference logo may be used by any ministry or agency of the Florida Conference of the United Methodist Church. This includes all Florida Conference United Methodist churches and their respective boards and ministries, and all ministries, boards and agencies of the Florida Conference and its nine districts. It may not be used by outside groups or ministries housed in United Methodist churches, except in conjunction with the church’s name as host or sponsor of that group.

The purpose of the logo is to create a visual identity for the Florida Conference that people within and outside the church will recognize. It identifies the Florida Conference as part of the worldwide United Methodist Church, but also as part of the unique group of people called United Methodists in Florida. Using a common logo tells people that though the Florida Conference is diverse, there is a common connection, identity and mission among its ministries.

The logo may be used as needed, within certain guidelines. It can be used on church Web sites, letterhead, newsletters, bulletins and business cards. It may also be used on publicity material, including signs, banners, fliers, brochures, videos and PowerPoint presentations.

Click here for The Florida Conference Branding Guide

Because the Florida Conference logo also includes the United Methodist Church’s Cross and Flame logo, it is important to become familiar with the General Commission on Finance and Administration’s guidelines for its use. Click here for guidelines.