Marketing Specialist and Digital Storyteller


Position Description
Disaster Recovery and Missional Engagement

Florida Conference of The United Methodist Church

Position Title:  Marketing Campaign Coordinator and Digital Storyteller
Position Status:  Full-time, Salaried, Grant Employee
Reports To:  FL Conference Disaster Response Coordinator       

Position Summary: As a member of the Office of Missional Engagement team and under the direction of the Disaster Response Coordinator, this position is responsible for the strategic direction and implementation of a communications campaign for the Hurricane Irma Recovery in support of the overall vision of the Florida Conference.

Essential Job Requirements:
  • An appreciation of the nature and mission of the Church is essential; willingness to conduct business in a manner consistent the Florida Conference, United Methodist Church’s mission, values and policies;
  • Team player, able to work collaboratively with others;
  • Possess excellent communication skills both written and verbal;
  • Ability to capture and tell a compelling story through the written word, video and social media;
  • Creative thinker able to design promotional collateral that will have an impact;
  • Demonstrate helpful inter-personal skills, such as:
    • genuine care and respect for individuals, families, and communities served;
    • awareness of the impact of the disaster on the community, the family and the individual;
    • effective listening and interviewing skills;
    • cultural competence relative to the population served;
    • ability to recognize and draw out stories people’s stories; and
    • Self-awareness;
  • Exceptional knowledge of how social media works and high competency maximizing the benefits of social media for marketing/promotion;
  • High level of computer literacy, able to do word processing, Publisher or similar software, movie making/video software, and ability to learn new and/or customized software if needed;
  • Ability to problem solve and think strategically;
  • Able to work well independently to complete work and meet deadlines;
  • Be organized and prepared for reports, meetings, briefings, and conversations with clients, staff and external partners;
  • Able to maintain high standards for protecting client information, sharing confidential information only as agreed upon by the client and as evidenced by a signed release form;
  • Unquestioned confidentiality with sensitive financial and personal information;
  • Able to maintain ethical conduct in accordance with organizational policy;
  • Safety screening as evidenced by a background check;
  • Possess no outside business interest that may conflict with the client or the organization’s goals and objectives;
  • Available to work a flexible schedule, including occasional evening and weekend hours to meet client availability;
  • Ability to travel the state on a weekly or biweekly basis, as needed.

Essential Job Functions:
  • Develop and implement a marketing strategy that promotes awareness of the FL Conference Irma recovery needs and work being done;
  • Work with the Disaster Recovery Team to design unique and creative opportunities to promote what’s happening in the recovery;
  • Present FLUMC recovery efforts to churches, groups and organizations to help support and promote fund-raising campaigns;
  • Include a variety of media and communication styles, including print and video, to reach a wide audience both within the conference and throughout the connection;
  • Help tell the story of the Florida Conference Disaster Recovery team and the Irma Recovery through interaction with local radio, newspaper and television, where appropriate, i.e. connect those in the field with news agencies across the conference.
  • Regularly share stories of the Irma recovery that celebrate the work, highlight the need and provide mechanisms for volunteers and churches to get involved;
  • Use stories and pictures to celebrate the work of volunteer teams to encourage them to return;
  • Layout and design printed materials to be used to interpret the work of disaster recovery and inspire engagement in the effort;
  • Collaborate with the conference communications team to develop effective communication between conference committees, extension ministries, district offices and teams, as well as the local church;
  • Serve as the communication liaison to the conference connectional relations office;
  • Work with the Disaster Recovery Team to design unique and creative opportunities to promote what’s happening in the recovery;
  • Perform other duties as needed.

  • Undergraduate degree in communications, journalism, or related field, with 5-10 years communications experience;
  • Appropriate experience may be considered in lieu of college degree;
  • Basic knowledge of Disaster Response and Recovery ministry within the broader United Methodist Church;
  • Excellent communication skills and an expertise in digital story-telling and strategic marketing;
  • Willingness to work on weekends, or outside normal business hours as needed.
  • Willingness to travel within and outside the bounds of the Florida Conference.

Preferred Qualifications
  • Active membership in a United Methodist Church is preferred but not required;
  • Bilingual in English and either Spanish or Creole is a plus.

Working Conditions:
  • Must have a valid driver’s license and reliable vehicle to be able to drive long distances in all areas within the services’ area.
  • Constant interaction with internal and external third parties for the purpose of collecting and distributing information.
  • Adaptability to environmental factors, including noises, odors, variable climate, etc.
  • Spends over 80% of time sitting; remainder of time includes walking, standing;
  • Occasional lifting (5 - 10 lbs) and climbing stairs
  • Must work cooperatively and collaboratively with colleagues, clients and other agencies involved in the recovery.  

Contact: Marilynn Mollica


Contact Us

The Florida Conference of The United Methodist Church

450 Martin L King Jr Ave
Lakeland, FL 33815

(863) 688-5563 or toll free (800) 282-8011